Our Services / Search Engine Optimization
The best place to hide a body is page 2 of the Google search results.
Search Engine Optimization is the process of increasing the quantity and quality of traffic to your website from organic search results. At W/S, we know that SEO is more than just choosing the right keywords for your web pages – it’s about matching the “intent” of the user’s search query with high-quality content and a seamless user experience.
/ Our SEO Plans
Basic
Website Evaluation
SEO Audit
Keyword Research
On-Page Optimization (up to 3 pages per month)
Monthly Reporting
Advanced SEO Fee: $350-550/month
6 Month Minimum Agreement
Advanced
Website Evaluation
SEO Audit
Keyword Research
On-Page Optimization (up to 5 pages per month)
Local Optimization (if applicable)
Monthly Reporting
Advanced SEO Fee: $550-850/month
6 Month Minimum Agreement
Premium+
Website Evaluation
SEO Audit
Keyword Research
On-Page Optimization
Local Optimization (if applicable)
Content Strategy
Landing Page Creation
Monthly Reporting
Premium SEO Fee: Variable/Custom
6 Month Minimum Agreement
/ Search Engine Optimization
If you’re not doing it, the competition is getting your customer’s attention. Right now.
The first step in the process is to perform a site-wide SEO evaluation. You'll be working with an experienced SEO expert that knows your business's audience and goals. We'll be utilizing SEM Rush as our preferred industry tool.
Almost half of all Google searches are people looking for local information and businesses. To acquire new clients, you must be showing up above the competition in search engine results.
An SEO-friendly website doesn’t just mean your website is crawlable and mobile-friendly (although that is important). It means that the pages on your website are unique and match the intent of what the user is searching for. We recommend optimizing the pages on your website so that the content is more relevant and informative which will ultimately lead a prospect to stay on your website and become a potential client or lead.
/ SEO SERVICES
SEO Audits
In order to rank organically, your site needs to be crawl-able for search engines. We’ll scan for any issues and correct any changes as well as implement changes to improve page speed and mobile-friendly.
Keyword Research
Good SEO starts with well-executed keyword research – what you’re currently ranking for, what your customers are searching for, and where you should be ranking.
On-Page Optimization
Using keyword research, we’ll optimize current content on the website to reflect what users are searching for. This include updating title tags, meta descriptions, H1 and H2 headers, and more.
Local Optimization
When people are searching for services, they are usually looking for local businesses – and search engines know this. We’ll provide recommendations for improving your Google My Business listing, other listing sites to get on, and let you know if there is any incorrect information out there.
Monthly Reporting
We believe the proof is in the data. We'll continue to analyze your website and optimize it based on real results. We'll send you a monthly report to show you the impact of the work we're doing.
Content Strategy
Generating new, relevant and valuable content is a must when it comes to keeping current customers interested and acquiring new ones. We’ll develop and execute new content ideas for your blog or landing pages (based on research of course).
Should you also consider Content Marketing?
Maybe so. Here’s what it can do for your brand.
Increase Quality Leads
By researching what people are searching for, we can make sure you're a voice providing answers. We can create custom pieces of content that result in more, better quality leads than simply buying keywords or driving unqualified traffic.
Stay Top Of Mind
Having a steady output of communication is key in keeping top of mind among your audience and gives you a huge advantage over your competition if they are failing to do so.
Establish You As The Expert
Sharing your expertise with current and potential customers or clients is a great way to solidify yourself as the authority in your field, the go-to professional they'll seek out when they need help. Nothing wrong with flexing your knowledge.
Develop Familiarity With Your Business
Make it sticky. It’s a frequency thing. You want to stay in front of your potential customer or clients with reminders of exactly what problem you solve and why you’re the best person to solve it. Having your audience naturally understand your value proposition is a must.
