The Augustan Identity
A+ Work
The Augustan is an impressive structure for downtown. Nestled right up to the sidewalk on Greene and comprising almost the entire block, these luxury apartments make quite the impression as one comes down Calhoun. And that's to say nothing of the interior, which will no doubt set a new standard in amenities, finish and high-end living in Augusta. When building the identity, we wanted to create something that reflected the class and charm of this exciting project, built with multiple elements to surprise and delight the audience.
“Wier / Stewart has such an impressive group of individuals with so much creativity. They are so much fun to work with.”
Shelly Martin / Vice President of Operations, ATC Development
Brand Land(ing Page)
Once a new brand (or rebrand) is perfected, the real work begins—rolling it out to the whole world efficiently, accurately and keeping every touchpoint in alignment far into the future. The best tool for the task? Our digital brand guides.
These easy-to-use, one-page websites are the go-to resource for any brand related asset or question. Where can I download my logos? Which fonts should I use? What is my blue's HEX code? Think of it as a digital toolbox containing all the pieces you'll need to implement your brand's visuals.
“Sometimes I get a project and immediately know what it should be. That wasn't the case with this one, but taking the long way, and exploring the avenues, side-streets and options is worth the trip — and that was the case with this one.”
Leonard Zimmerman / Designer